Archives for Tag “Business Challenges”

Challenges Facing IT Companies in Digital Marketing

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Business is transforming across all sectors. We are living in the digital age and in order to remain competitive in the 21st century certain expectations must be met. Surprisingly, digital marketing is an area that IT companies have managed to successfully side step for a number of years. However, as the trend of customer centricity takes a firm grip on the industry...

Challenges That Keep You From Achieving Your KPIs

September 3rd, 2015

Companies that want to succeed in today’s economy must define their goals in a clear, measurable and achievable way. Therefore they need to create a useful and effective set of key performance indicators (KPIs). Many companies struggle with setting up the right goals or they blindly adopt branch-specific KPIs. We’ll show you both what problems can result from the use of inappropriate...

How Knowledge Management Can Support Your Business Success

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In a recent study we looked on the capabilities of knowledge management in B2B companies. 38% of interviewed IT companies stated that not all employees are able to utilize key industry and solution knowledge.While knowledge on these topics is generally well documented and internally available, the lack of usability demonstrates the risk that employee attrition presents; if personnel with key knowledge leaves...

The Four Biggest Business Challenges In 2014 And How To Overcome Them In 2015

December 18th, 2014

We have interviewed and analysed more than 100 B2B companies worldwide. Based on that research we came up with a trend analysis for 2014 and recommendations for 2015. We are pleased to provide you with these valuable insights! In this infographic you will learn about the core challenges for B2B companies and how they actively try to address this in a number...