openPDA Blog
Insights for Professionals in the IT Industry

The openPDA blog is only available in English language.

Digital Disruption: How To Survive And Thrive

Source: PDAgroup

What’s your company’s strategy to face the challenges created by the digital disruption?  We’ve asked four of our experts four questions, and their answers might surprise you—and offer some sound advice on designing a sustainable digital strategy for your company.  Perhaps they’ll even help you come out further ahead than you ever expected.  Here are their answers to the first of the...

The Transformation of Cold Calling
How to contact leads using LinkedIn in 5 simple steps
Part II

Februar 2nd, 2017
Source: iStock

Are you curious on how to further increase your social selling tactics using LinkedIn? In our last blogpost, The Transformation of Cold Calling - Part I, we discussed the two first simple steps for success you need to take to contact leads through social selling, by firstly building your own personal brand and secondly creating your target audience and a buying persona. In sequel, get...

The Transformation of Cold Calling
How to contact leads using LinkedIn in 5 simple steps
Part I

Januar 13th, 2017
tablet, future, information technology, close-up

The increased use of social media has revolutionized how we sell. The advent of social selling is symbolic of the deeply entrenched behaviour of B2B buyers, who now more than ever use social media as an significant component of their research efforts about the solutions available to them.The Accenture's state of B2B Procurement study has found that 94% of B2B buyers first...

SAP Next-Gen Consulting:
Link universities with the industry

next-gen-consulting-i

How can you drive innovation from universities to industry? How can you integrate bright young minds into company projects? PDAgroup puts this into practice, through activities such as the SAP initiative Next-Gen Consulting.In cooperation with the university Management Center Innsbruck (MCI) and the companies Cisco and Hitachi, PDAgroup has organized a consulting project for two motivated student groups that is supported by...